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Web Analytics measure a visitor’s journey to and on your website and can provide extensive information you need to optimize a website for best results. Web analytics measures the performance of your website in a commercial context so that you are able to gain new insight on how people navigate your site and evaluate your success by establishing specific measurable goals and conversion rates.
Features:
- Marketing Campaign Analysis
- Commerce Analysis
- Navigation Analysis
- Content Effectiveness
- Traffic, Visitor Info, and Individual Page Reports
- Search Engine and Domain Referral Tracking
- Content Groups
- Entry / Exit pages
There are levels of web analytics to meet all client and budget types.
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